Make New Domain a PR 2

It’s true. And when it first happened, I couldn’t believe it myself! I thought “Surely this must be a mistake. There’s no way possible a 34-day old domain could jump up to a PR 2 without some serious link building.”

But guess what? It DID happen. And I’m going to share with you how I accomplished this SEO phenomenon. Be prepared to take everything you know about SEO and quality link-building and throw it out the window.

So, first of all, as SEO professionals, we all know that it takes time to build Google page rank for any web site. And it’s also a proven fact that the only way to increase a domain’s PR is by gaining multiple in-bound links.

Each link counts as a “vote” for your web site by another web site. The more “votes” you have coming in, the more important your web site is in the eyes of Google. And the higher PR you will eventually gain.

And secondly, we all know that the higher the PR of the sites that are linking to your site, the better. And it’s been said that you have to have the links coming in from other sites that have similar or relevant content to your own.

These are pretty basic SEO concepts that we all deem to be true.

So, you can only imagine the shock I felt when I saw my new domain jump up to a PR 2 and I didn’t even follow these basic SEO guidelines. In fact, I barely made any effort for the SEO of this new site, due to the fact that I’ve been extremely busy with another project.

Here’s exactly what I did, step-by-step to accomplish this:

1. I registered a new domain name, placing one of my keywords in the name itself.
2. I created 16 static pages for the content of the site, implementing a keyword density of 8-12% for each key term I was using on each individual page.
3. I left comments on 10 separate blogs that used the “dofollow” tag, in order to gain some seemingly low-quality back-links and traffic to the new site.
4. I installed a Word Press blog in a sub-directory on the new domain and wrote 6 posts (300 - 1200 words each), using a different keyword for each post.
5. I left it alone at that

That’s it. It truly was that simple and the entire process only took me 3 days, from concept of design, to finished product, blog comments included.

And not only did I increase the PR for the new domain, but I was also able to achieve first-page SERPs for 6 of my targeted keywords. I will admit that one of the main reasons for this is due to the fact that I placed keywords in the domain name itself. But if it worked to increase the SERPs, then it’s worth mentioning, right?

So, how many of you SEO pros out there have heard that link-building through comments on “dofollow” blogs is a waste of time? How many of you have heard that it’s pointless to try and increase a new domain’s PR for the first 6 months? And how many of you have heard that keyword density is just a myth and repetitive use of keywords throughout the content of a web page will NOT help in the SERPs? I have! In fact, I’ve heard that so many times from self-proclaimed “SEO experts” that I almost started believing it- until this phenomenon occurred and I saw for myself how wrong they all are.

Take everything you’ve ever thought to be true about effective SEO and throw it out the window!

The bottom line is this:

1. Link-building by leaving comments on dofollow blogs is effective for boosting a web site’s PR. Since many of them are “viral” in nature, 1 single comment post will usually propagate throughout the entire site, ending in several links for the same comment.
2. New domains can gain PR even if they are in their infancy. There is no set amount of time or age for a domain before PR can be increased.
3. By placing keywords in the domain name itself, you can see a huge difference in the over-all SERPs for the keywords you use.
4. Keyword density is not a myth and it is a very important factor to consider for the SEO of any web site.
5. Any SEO pro who claims these practices to be a waste of time probably doesn’t have a clue what he or she is talking about.

I once heard someone refer to the practice of SEO as “silicon snake-oil”. And as I progress in my endeavor to master what others can’t, I’m starting to see this statement as truth. Fact is, SEO is one of those areas that nobody can be 100% sure of anything. It is most definitely a science. And as with all sciences, there are always exceptions to the rules.

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